Why choose us?
Featured Clients:
Consulting Services
Every camp is different : MIX AND MATCH services to build a consulting package that fits exactly where your camp is right now and where you want it to go.
Social Media Audits
A full diagnostic of your camp's current social presence, before any strategy is built.
Platform-by-platform breakdown of what's working and what's not
Audience analysis to understand who you're reaching and who you're missing
Content gap assessment identifying missed opportunities for engagement
Competitive benchmarking against similar camps in your market
Actionable audit report with a clear priority list to act on immediately
Viral Content Building
High-impact reels, graphics, and content designed to grow your audience and get your camp noticed.
- Scroll-stopping Reels and short-form video concepts tailored to your camp's personality
- Graphic templates and visual assets your team can use consistently
- Content briefs that make filming easy, even for non-creators on your staff
- Platform-specific strategies for TikTok, Instagram, and Facebook
- Trend-aware concepts that keep your camp relevant and shareable year-round
Clip Lists & Content Calendars
A fully mapped-out content plan so your team always knows exactly what to create, post, and when.
- Monthly content calendars built around your camp's key dates and milestones
- Clip lists that tell your team what to film during the summer season
- Caption frameworks and hashtag strategies included for every post type
- Seasonal planning to keep enrollment conversations going all year
- Easy-to-follow formats designed for busy camp directors and staff
Social Media Restructuring
- Bio and profile rewrites that instantly communicate your camp's value
- Highlight and pinned content strategy to make strong first impressions
- Visual identity alignment across all platforms for a cohesive brand look
- Audience growth strategy with clear milestones to hit each quarter
- Systems and workflows so your team can maintain momentum independently
1-on-1 Marketing Coaching
Direct, personalized coaching sessions with Aaron, built entirely around your camp's goals, your team, and your growth.
Every session is dedicated time to dig into your content, review your strategy, and work through real results together. No generic advice, no cookie-cutter plans.
Whether you're gearing up for an enrollment push, launching a new campaign, or trying to get more out of your staff filmers and content creators, Aaron works alongside you to make it happen.
Between sessions, accountability check-ins keep your team focused and moving forward so momentum never drops off.
And when it comes to industry access,
Aaron Bloomfield isn't just a marketing consultant. He's the founder of Summer Camp Connect, the largest online community for summer camps, built from the ground up through genuine passion for the industry. He has worked hands-on with dozens of camp partners, grown multiple social media pages to over 40,000 followers, and learned first-hand what actually moves the needle in the camp space. The strategies he brings to every coaching session aren't pulled from a textbook. They come from years of being in the trenches, building something real, and knowing exactly what camps need to stand out, connect with families, and fill their summers.
Team Workshops
Online group workshops that bring your full team or individual departments, including marketing and content creation, into alignment around a clear, executable content strategy.
- Live training sessions covering social media best practices for camp staff
- Hands-on workshops on filming, editing, and posting engaging content
- Brand voice exercises so every team member posts consistently
- Q&A sessions tailored to the challenges your specific team face
- Shareable session recaps so the training sticks long after the workshop ends
*All session recorded*
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Summer 2027 Start Now
Camps that want a powerful social media community for Summer 2027 need to start in 2026. The strategy, content, and audience growth built throughout Summer 2026 becomes the social media engine that powers your community and drives enrollment when it matters most.
Ready to turn your social media into your best tool?
Reach out to Aaron Bloomfield to get started and build a content strategy that works year-round.
FREQUENTLY ASKED QUESTIONS
Do I need to have an existing social media presence to get started?
Not at all. Whether you're starting from zero or already active on social media, Aaron meets you exactly where you are and builds a strategy around your current situation and goals.
What makes Summer Camp Connect different from other marketing agencies?
We've built the largest online community for campers and counselors, and we live inside it every day. No one knows this audience like we do. We understand what makes families choose a camp, what counselors are looking for, and how to reach both at exactly the right moment.
Our strategies are built entirely around the summer camp world: its seasonal rhythms, its staffing realities, and what it actually takes to fill your bunks with the right people.
What if I don’t understand marketing or tech?
You're not alone and that's okay. Aaron's whole approach is built around making strategy simple and execution easy. He meets you where you are, speaks your language, and gives your team the tools and confidence to show up online without the stress.
Can we pick and choose which services we need?
Absolutely. Every camp is different, so the program is fully flexible. Mix and match services to build a consulting package that fits your camp's specific needs, budget, and goals.
When do I need to start to see results by Summer 2027?
Now. The SCC Consulting Program sets your marketing strategy and content creation up throughout Summer 2026, building the foundation that powers your socials and fills your camp for Summer 2027.
Still have questions? Send us your question by filling out the form below, we will be happy
to assist you.
